Śrīmad-Bhāgavatam · Text 10.14.44
Who is speaking and story frame
किं किं न विस्मरन्तीह मायामोहितचेतस: ।
यन्मोहितं जगत् सर्वमभीक्ष्णं विस्मृतात्मकम् ॥ ४४ ॥
kiṁ kiṁ na vismarantīha
māyā-mohita-cetasaḥ
yan-mohitaṁ jagat sarvam
abhīkṣṇaṁ vismṛtātmakam
What indeed is not forgotten by those whose minds are bewildered by the Lord’s illusory potency? By that power of Māyā, this entire universe remains in perpetual bewilderment, and in this atmosphere of forgetfulness no one can understand his own identity.
Read the purport on Vedabase.ioFrom Canto 10, chapter 14 onward, the translation and purports were completed by Śrīla Prabhupāda's disciples after his departure, and published by the Bhaktivedanta Book Trust.