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Live Caitanya Caritamrta · CC Madhya 20.340

Golden Kṛṣṇa Gives Love Through Chanting

“In the Age of Kali, Lord Kṛṣṇa assumes a golden color and, accompanied by His personal devotees, introduces hari-nāma-saṅkīrtana, the chanting of the Hare Kṛṣṇa mantra. By this process He delivers love for Kṛṣṇa to the general populace.

Śrīla Prabhupāda · Śrī Caitanya Caritamrta Madhya 20.340, translation

What the purport teaches

  • In the Age of Kali, Lord Kṛṣṇa assumes a golden color and is accompanied by His personal devotees.
  • He introduces hari-nāma-saṅkīrtana, the chanting of the Hare Kṛṣṇa mantra.
  • Through this chanting, He delivers love for Kṛṣṇa to the general populace.

Try this today

Chant the Hare Kṛṣṇa mantra for a few minutes, remembering that Kṛṣṇa gives love through this process.

Ask yourself

How does understanding chanting as a means of receiving love for Kṛṣṇa shape your approach to it?

Carry the question through the day, then answer it in your own words before sleep.

The study points are short summaries drawn from Śrīla Prabhupāda's translation and purport; the practice and question are plain words for trying the verse today.

A practice of bhakti from the book's own listAssociate with devoteesCC Madhya 22.83Next · LeadTeach what you are livingTurn this chapter into a timed class plan or a short reel script.Open Lecture Studio