Śrīmad-Bhāgavatam · Text 6.3.23
Who is speaking and story frame
नामोच्चारणमाहात्म्यं हरे: पश्यत पुत्रका: ।
अजामिलोऽपि येनैव मृत्युपाशादमुच्यत ॥ २३ ॥
nāmoccāraṇa-māhātmyaṁ
hareḥ paśyata putrakāḥ
ajāmilo ’pi yenaiva
mṛtyu-pāśād amucyata
My dear servants, who are as good as my sons, just see how glorious is the chanting of the holy name of the Lord. The greatly sinful Ajāmila chanted only to call his son, not knowing that he was chanting the Lord’s holy name. Nevertheless, by chanting the holy name of the Lord, he remembered Nārāyaṇa, and thus he was immediately saved from the ropes of death.
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