Śrīmad-Bhāgavatam · Text 11.5.35
Who is speaking and story frame
एवं युगानुरूपाभ्यां भगवान् युगवर्तिभि: ।
मनुजैरिज्यते राजन् श्रेयसामीश्वरोहरि: ॥ ३५ ॥
evaṁ yugānurūpābhyāṁ
bhagavān yuga-vartibhiḥ
manujair ijyate rājan
śreyasām īśvaro hariḥ
Thus, O King, the Supreme Lord Hari is the giver of all desirable benefits of life. Intelligent human beings worship the particular forms and names that the Lord manifests in different ages.
Read the purport on Vedabase.ioFrom Canto 10, chapter 14 onward, the translation and purports were completed by Śrīla Prabhupāda's disciples after his departure, and published by the Bhaktivedanta Book Trust.